The entire lingerie collection are designer products, "Jolidon" - Romania.
About Jolidon Designer:
"The story of Jolidon’s success seems to be taken from classic American films, from a
workshop with four sewing machines and two workers, the minimum to produce lingerie,
Jolidon has turned in 14 years to a business whose size intimidates any lingerie producer
in Europe – three thousand employees, 113 stores in Romania, three in Hungary, 35 in Italy
and 10 in France, Jolidon’s deputy director says.
Jolidon’s lingerie and bathing suits are now being exported to the entire world.
The increase in exports determined the start of investments abroad: Jolidon Hungary in
Budapest in 2000, Jolidon Italy in Milan in 2001, Jolidon France in Paris in 2003, and in Lyon
in 2005.
Jolidon gained additional strength in 2004 after taking over the majority of Argos shares, the
main competitor on the Romanian market, as well as buying several lingerie brands.
In December 2006, the Jolidon group bought the Romanian brand Falla, and at the start of 2007
it bought two Italian brands, Infiore and Chiaro di Luna."
(Article from dialogtextil.ro - Olga Stanciu, Jolidon’s deputy director)
" Jolidon Designer is an Award Winner at Ultra Lingerie Salon Lyon in 2006 and Paris 2009 "
Ultralingerie Salon Paris 2009
Jolidon winning creations in Paris 2009
Jolidon - " Black Widow"
where competing among the most prestigious producers of lingerie from the entire world once
with the winning of one of the three awards at Ultralingerie Lyon Show 2006 & Lyon Show 2009.
Competitors: Chantelle, Nina Ricci, Aubade,Veronica Verde, Auconturier, Blumarine, Damaris,
Sarrieri, Rittrati, Simone Perele, Ravage, Lejaby etc.
"With each new edition, the Salon International de la Lingerie and Interfilière have earned their
status as a veritable institution.
They have come a long way in all these years, arousing many different emotions with
creations from across the globe, offering ever more innovations, audacity and sophistication."
Mystique Lingerie UK is looking forward to open two retail shops in Cambridge and London.
